Measuring the Alignment of People and Processes© (MAPP)

MAPP is a research based, statistically proven model and organizational assessment that:

  • Is a simple way to think about alignment, a complex concept that often leaves most of us scratching our heads.
  • Is a model of organization dynamics, of the interrelationship between an organization’s DNA (values and beliefs) and its behavior.
  • Measures and illustrates how well an organization’s values and beliefs as well as behaviors align with its strategy.
  • Is a map of how an organization performs.
  • Guides executives in their efforts to obtain higher performance from current resources.
  • Is a blueprint for higher performance.
  • Is a research based model to help executives transform their organization, develop strategic capabilities, execute new strategies, improve performance, and assess the viability acquisitions.

MAPP  – What does it do?

MAPP assesses your organization’s capability to execute its strategy.  The results provide management and you with a snapshot of the underlying structure of your organization.  Specifically, it measures how well the values and beliefs, the organization’s DNA or mindsets, align with its daily behaviors to support its strategy.

MAPP is a standardized and valid organization assessment based on over fifteen years of research on organizational behavior.  Based on years of empirical research, MAPP simplifies the complexity of the organization to easily understood drivers of strategic execution.  MAPP enables executive teams to see how their organization’s mindsets help or hinder performance and rapidly identify interventions to improve performance.

How Long Does It Take to Complete?

The questionnaire consists of 63 questions and 7 demographic questions.  Typically, most people finish the entire questionnaire in 20 minutes.

What Does MAPP Provide?

MAPP provides executive teams with much more powerful information and knowledge about your organization than any employee satisfaction or culture survey.  It provides executives with scores on:

  • Execution readiness
  • Alignment
  • Strategic consistency
  • Agility
  • Customer touch ability
  • Innovation
  • Teaming ability
  • People Development
  • Engagement
  • Readiness for Change


The results of MAPP are analyzed by the creators of MAPP:  Drs. Elena Granell, Albert Vicere, and Miles Overholt.

Organizational Risk Assessment© (ORA)

The external threats to organizations have never been larger.  A changing climate, world-wide terrorism, computer viruses, economic instability, and more threaten organizations’ daily operations.  Internally, organizations remain exposed to financial malfeasance, negligence, error, mismanagement, and physical hazards.  The best defense against these threats is a well thought out response plan and crucially, the ability to implement the plan under stress.

The Organizational Risk Assessment (ORA) helps organizations assess their ability to effectively implement these plans under stress.  It assesses their ability to manage daily operations as well as implementing risk mitigation policies, plans, and imperatives.  The results of the ORA provide organizations with the data to develop changes to improve their ability to meet external and internal threats.

The ORA is based on fifteen years of research in a wide variety of companies and many different risk scenarios.  Its results significantly predict loss and have consistently accurately assessed performance.  For example, the ORA has accurately predicted organizations’ abilities to respond to outside threats, such as hurricanes and changes in the marketplace.

All the above can also  be set In a “What should be” phrasing to assess the beliefs and perceptions for planning future scenarios.

All the above for Non-Governmental Organizations.

All the above for non-profit Organizations.

All the above in English, French, German, Spanish, Korean and Czech.


MAPP Database
MyMAP database
DNA Database
Organizational Behavior Database
Customer Focus Culture Database

MAPP Clients:

Allied Waste, Perot Systems, Arsenault Associates, PHRPG ecommerce Study, Atlantic City Medical Center, Price Waterhouse, Bell and Howell, QVC, Bristol Myers Squibb, RHR International, Centeon, Shaw Aero Devices, Delta Global, South Seas Resort Company, Federal Reserve Bank of St. Louis, Strategis, Graham Packaging, Systech Environmental, Humana, Sleepy-Eye, James Brown Trucking, Toshiba Electronics Europe GmH, John Alden, Vanguard,  Layne Christensen, Vertex Management Centre Europe, Vitra Seating Inc., Medford Schools, World Food Program